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Fresh Sleeves for the most popular cream yoghurt in the Czech Republic



The long-standing cooperation between the Czech dairy Olma and Greiner Packaging is moving in a new phase: The cream yoghurt “Florian” has recently been made available on the market in sleeved K2 cups. “Florian” is regarded as the most popular cream yoghurt in the Czech Republic. Its new packaging emphasises the freshness and quality of its content.
Kremsm├╝nster, 23 October 2009. – For many years the dairy farm Olma has placed its trust in packaging made by Greiner Packaging. To date, one of the highlights of cooperation between Greiner Packaging and Olma is the first Czech dairy product in a sleeved cup.
Sleeved all over for strong communication
Since then, Greiner Packaging has gradually increased the strengths of sleeve technology. This decoration variant is in high demand and suitable for the creation of the most versatile shapes and high-quality colour and print. For the popular cream yoghurt “Florian” all of the cup surface is used – from the sealing rim to the bottom. This guarantees that the product cuts a good figure on the shelves. The look of the sleeves conveys the core messages of the content: Freshness, fine taste and best quality.
The most popular cream yoghurt in the Czech Republic
The cream yoghurt “Florian” is made from milk using special, live milk cultures. When the fresh fruit is processed, the dairy farm Olma pays special attention to the fact that its taste, colour, aroma and vitamin content are maintained. “Florian” is available in nine flavours. The filling content of each cup is 150 grams.
Second largest milk processor of the nation
The dairy Olma is located in Olm├╝tz and was founded in 1965. It was privatised in 1994 and since then has been a purely Czech public limited company. As the second largest milk processor in the country, it processes around 700,000 litres of milk every day. This quantity corresponds to around a tenth of the total daily raw milk consumption in the Czech Republic. The dairy Olma produces five product groups: Fresh milk, long-lasting milk and cream / soured dairy products and yoghurts / desserts / butter, butter melange und vegetable fats / dry milk. The company’s production facilities are state-of-the-art and fulfil the demanding quality criteria in terms of production- and environmental technology.
Corporate Data
Greiner Packaging is one of the leading companies in the European packaging industry. In 2008, the company achieved annual sales of EUR 376 million or 34 per cent of the total Greiner Group sales. Greiner Packaging employs a workforce of 2,935 employees at 21 production sites throughout Europe.

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