It is not just expertise in labels that Kodak will be showcasing at Labelexpo Europe 2011 . Spanning two stand spaces (Hall 9 Stand 9F70), visitors will be able to see the company's entire range of solutions for the packaging world with a focus on the highly interdependent relationships between packaging production and the brand owner. “'What can your products do for my business?' is a question we are often asked and it is something that we set out to answer on our stand,” said David Croft, Packaging Segment manager for Kodak in Europe. “Of course the answer lies in who asks the question. A production manager wants to know about efficiency savings, time to colour, dot size, smoothness of vignettes and ink lay down whereas a brand manager is really interested in shelf impact, creative opportunities and consistency of his image – the Kodak portfolio provides solutions and answers to each of these customers and many in between.” A broad product portfolio on display at ...