Printpack has printed an environmentally friendly promotional multi-pack shrink sleeve for Bumble Bee Foods, manufacturer of Prime Fillet® Atlantic Salmon. This four-pack of cans, targeted at the club store sector is also intended to support Bumble Bee’s commitment to sustainability in packaging.
Bumble Bee Foods wanted to present its gourmet salmon with a more upscale look as well as provide the consumer with a more sustainable package. Made from plants, Earthfirst® PLA was the substrate of choice as it is an alternative to traditional petroleum based shrink films. In addition, PLA is compostable, is shelf stable at higher storage temperatures and has excellent printability. The sleeve is printed 7 color rotogravure on PLA. In addition, the sleeve provides nutrition facts, a green leaf advising that it is an eco-friendly package along with an environment commitment statement from Bumble Bee. The eye-catching salmon dish printed and featured on the front of the label is very tempting to the consumer and has excellent point of purchase appeal.
Shrink and roll fed labels, tamper evident bands and heat shrinkable sleeves for multipacks are printed in up to ten colors using flexographic and rotogravure printing on a variety of shrink films and laminations.
Printpack is a privately-held manufacturer of flexible and rigid packaging headquartered in Atlanta, Ga. Founded in 1956, Printpack manufactures a wide range of flexible and specialty rigid packaging. Employing 4,220 associates worldwide, the company operates 27 manufacturing facilities in the U.S., Mexico, the U.K., Poland and China.
