Presstek 52DI® Digital Offset Press Enables University of Essex In-Plant Shop to Target Commercial Market
Presstek, Inc. (NASDAQ: PRST), a leading supplier of digital offset printing solutions to the printing and communications industries has announced that the University of Essex has installed a Presstek 52DI® digital offset press and Vector FL52 chemistry-free CTP system. At the start of 2011 the in-plant shop rebranded itself as Print Essex and strategically began to target a broader range of customers including those in the commercial market. To support their expansion strategy Print Essex is looking to introduce a web-to-print online ordering system, explains General Manager Chris Lewes: “Adding this functionality will increase the variety of work Print Essex receives, so we needed to ensure our pressroom could cope with the wider range of work that we will be targeting. At the same time we had to increase productivity and work more profitably. The Presstek 52DI® meets all these criteria.” The Presstek 52DI® replaced a four-colour Hamada, the investment was made after a thoro...