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A new study from AWA: Global Beer Label Study Product Decoration Market & Technology Assessment 2009

Product Decoration Market & Technology Assessment 2009 is the second assessment of the status of one of the world's leading label end-use markets, and details trends in the market by label format, materials, and technologies, with particular emphasis on the changing structure and developments within this key area of use for labels and other forms of product packaging and decoration.

This new study focuses on the important aspects of changes that are occurring, especially in the markets and materials used, as well as in the production and distribution of envelopes.The report covers all types of preformed envelopes. Traditionally these are made with papers, but we also include preformed envelopes made with films. In addition, we assess the impact of alternative envelope systems such as plastic wrappings and business mailers; as well as alternative communications media. The geographic coverage of the report is Europe. We have sub-segmented the European market into the following areas: western Europe, Nordic Countries, central Europe, southern Europe, eastern Europe. In addition, global developments that affect the European market are highlighted. In compiling the data for this study, we have used our extensive contacts among envelope equipment suppliers, paper and film producers, envelope manufacturers, distributors and end users; to which we have added a thorough search of all available published information on mailing trends and developments.

Source:  Companies and Markets (http://www.companiesandmarkets.com/)

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