To maximize shelf impact, Darigold chose to gravure print in 6 colors the labels for its French Vanilla and Hazelnut flavored Creamers. Randy Eronimous, Director of Marketing for Darigold states, “The overall look of the shrink labels provide excellent shelf presence that we believe will lead to increased sales.”
The characteristics of the Pure Affinia ™ PETG film allows the sleeve to shrink around the contours of the bottle, allowing for a message around the neck and the entire container. The glossiness of the film enhances the high impact graphics on the 360-degree label allowing for ingredients, bar codes, promotional information and nutrition facts.
Shrink and roll fed labels, tamper evident bands and heat shrinkable sleeves for multipacks are printed in up to ten colors using flexographic and rotogravure printing on a variety of shrink films and laminations.
Printpack is a privately-held manufacturer of flexible and rigid packaging headquartered in Atlanta, Ga. Founded in 1956, Printpack manufactures a wide range of flexible and specialty rigid packaging. Employing 4,220 associates worldwide, the company operates 27 manufacturing facilities in the U.S., Mexico, the U.K., Poland and China.