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Avery Dennison has made the specification of its Fasson® Durables labelstocks easier and more cost-effective for label converters.   With the new Fasson Specification Programme, converters outsource – to Avery Dennison -- the complex and often expensive compliance and performance testing process.   This is of particular relevance in the challenging and labour-intensive electronics and automotive label markets.

Specifying new label materials for the durable goods market entails multi-level compliance process steps – whether to win new business or retain current business.   With the Fasson Specification Programme, converters can now fully outsource this specification procedure.   Avery Dennison technical consultants, and the company’s state-of-the-art testing facilities will define the most appropriate labelstocks for end users’ specific technical requirements – at the right price.  Converters also benefit by saving the substantial time and costs involved in managing the specification process in-house, or via commercial testing facilities.   Avery Dennison offers in-depth support within the context of a defined project plan and a joint confidentiality agreement if appropriate.

In-depth customer support

Materials for testing are provided free for every project.   Testing to ensure that specification and material performance also meet compliance requirements, and even certification to UL, CSA, or other safety standards, is also possible.

The new Fasson Specification Programme complements the existing extensive service platform surrounding Fasson Durables labelstocks, which also offers low minimum order quantities coupled with fast delivery, and rolls slit to width to customer requirements.   Full details are available from Avery Dennison Roll Materials Europe sales representatives, or visit the website at