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Edale and Rotary Technology Partnership exhibit at Indopack

Having signed Rotary Technology Partnership last year to exclusively cover Thailand, where they achieved the fastest ever sale with of an Edale Alpha press to EVA Enterprises, Edale then approached Rotary Technology Partnership to take on a wider sales territory - of which they obliged - and so Rotary Technology Partnership now also cover Indonesia.

To tie in with their expanded sales territory, Tony Law, sales manager of Rotary Technology Partnership, contacted Edale about promoting the business at Indopack – the Indonesian printing, packaging and plastics exhibition held at Jakarta International Expo centre.

Supporting Rotary Technology at the show was Edale’s Managing Director James Boughton who reported on a successful show with very specific trends coming through in the Far East market. There was a strong interest in flexible packaging and short run carton products – applications which are strongly suited to the Edale Gamma fully servo driven flexo-press. The heavy duty construction, minimal vibration and high registration accuracy make the Gamma suitable for substrates up to 600 microns, whilst the sophisticated tension controls give delicate and complex materials the stability they require to achieve outstanding print quality.

Boughton reports “Before heading out to the show we were not sure what to expect, having never had any agent support in Indonesia previously, but both Tony and I were pleasantly surprised by the positive reaction that we received to the Edale products, and specifically the enquiries relating to potential packaging machine projects”

As well as attending Indopack, Boughton travelled around visiting prospective customers in Indonesia with Rotary Technology, before venturing further west to visit a number of potential customers in and around India alongside Edale’s Indian distributor – Printers Supply Company.


About Edale

Edale are the leading UK-based manufacturer of web fed printing and converting presses specialising in Flexographic Printing, Digital Printing, Commercial Security and Speciality Converting solutions.

Edale create value for their clients by combining their technical expertise and engineering experience

with in-depth understanding of customers’ products and processes.

For more information please contact: Jessica Gong