When newly-established Northampton P2H Direct Mail Ltd was deciding on essential equipment for a long and profitable future Videojet's 4320 Inkjet Addressing and Imaging system and 7000 Cheshire base was top of its shopping list.
The direct mail solutions company was established last year as a specialist provider of a wide range of direct mail and print finishing services to the printing industry. It treats each requirement individually, with an experienced team and warehouse facility, promising to deliver ‘on time, on budget, every time’. As such it thrives on challenging projects with niche businesses and labour intensive jobs which is why the Videojet 4320 Inkjet Addressing and Imaging system and 7000 Cheshire base was picked.
Videojet 4320’s operational features and its ability to create a variety of work opportunities was something Business Development Director Jamie Adams, was well aware of from previous experience. “Videojet have supplied an inkjet printer that has a superb print quality and high productivity speeds as well as great integration with the Cheshire base,” he says. “With limited inkjets in the market, it soon came clear this solution was the printer to purchase and assist in our future growth. The service is excellent, and the bulk-ink delivery system helps to reduce printing costs, which is ideal for keeping consumable costs down.”
Used to print addresses in various fonts on to products such as postcards, mailers and envelopes, the combined Videojet 4320 Inkjet Addressing and 7000 Cheshire base is capable of producing 30,000 items per hour. As a result it is ideal for simplex name, address mailings and CBC barcodes for postage requirements.
The Videojet 4320 is quick and reliable, and has “on or offline PDF proofing” removing the need for sample runs for customer approvals. It is proven technology and incorporates durable and economical HP inkjet cartridges. With adjustable print resolution of 150, 200, 300 or 600 dpi and expandable printhead configurations from 2 to 8 inches, in 2 or 4 inch increments, the Videojet 4320 can print promotional messages, coupons, graphics and spot colour, as well as basic eight-line addresses. It can also over print variable data on any other kind of materials. The print configuration of the Videojet 4320 can be changed or expanded at any time to run all kinds of jobs.