Xeikon stages applications for direct marketing, B2 format printing, labels and packaging at Grafitalia 2013

Monday, April 22, 2013

Xeikon announces its presence at Grafitalia, taking place in Milan (Italy) from May 7 to 11, where the company will exhibit on stand D21-E30. Xeikon's attendance to Italy's main printing and graphic arts industry event is the ideal opportunity to present visitors the capabilities of the Xeikon 8600 for ‘Document Printing’ and the Xeikon 3000 Series for ‘Label & Packaging Printing’. Both systems make a fundamental contribution to the retail industry, providing large-scale stores and specialized retailers the opportunity to create a range of applications such as posters (format 50x70, 50x100, 50x140 single and double sided), flyers and wall decorations. With the Xeikon machines, retailers can print products that jump of the shelf thanks to their graphic design and they can develop direct marketing activities with personalized information based on loyalty card programs.

Xeikon maintained its leading role in digital color printing thanks to continuous investment in Research & Development. The company is committed to support printing companies who work with retailers as their partner for marketing and communication campaigns. During Grafitalia 2013, Xeikon will also highlight its collaboration with Muller Italy and Neopost - respectively partners for roll-to-sheet cutting and folding/enveloping.

Xeikon 8600: communicating, not just printing

Developed for document printing, the Xeikon 8600 offers an extraordinary mix of high quality printing, productivity and flexibility on different formats. At Grafitalia, the machine will be equipped with an inline Web Finishing Module (WFM) and a stacker. During the show, materials in B2 format (50x70) for in-shop promotions for the fashion industry will be live printed. At the Neopost stand, the variable data documents obtained from loyalty cards (birthday promotion) will be prepared for shipment through inserter systems. In addition, a range of other applications such as books, wallpaper, security printing and many more will be on display.

 

Xeikon 8600

The Xeikon 8600, together with the Xeikon 8500 and Xeikon 8800, form the Xeikon 8000 series. All systems come with the exclusive One-Pass-DuplexTM process, scalability up to a speed of 260ppm, a genuine resolution of 1200x3600 dpi and the unique ability to produce documents against counterfeiting.

Xeikon 3000 series: labels and packaging

Xeikon has the most productive high quality five color digital label press on the market, with new Xeikon 3500 that produces 570 m2/h (four or five colors at a resolution of 1200x3600dpi and 240lpi). With its 3000 Series, Xeikon offers an extensive product range with five different models configured according to the maximum roll width (330mm or 516mm) and printing speed. The entry-level model Xeikon 3030 is the best option for companies looking to start with digital printing without any compromise in quality while keeping future growth perspectives.

Xeikon partners with the Danish company GM, Grafisk Maskinfabrik for finishing labels. During the show, Xeikon will showcase equipment for finishing such as hot-foil, UV flexo varnish and die-cut. Two different labels will be completely finished into a final product; one shower gel label and one wine label. The substrates will be different with the one a clear film for no label look versus the other on natural embossed paper.

In addition, folding carton boxes printed on the Xeikon 3000 Series on 300g/m2 paper with a 50x70 format - will be prepared for die-cutting and creasing on the Esko / BB International stand. All materials are printed using Xeikon's QA-I toners that provide excellent light fastness characteristics and meet FDA / ISEGA guidelines for indirect food contact.

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