Customer Collaboration Central to X-Rite Showcase

The importance of creating long term, holistic and customer centric relationships will be the focus of X-Rite Europe’s presence at Packaging Innovations, NEC Birmingham, February 26 and 27 on Stand H23.

The global leader in color science and technology will showcase its range of market leading hardware and software solutions developed to maximize end-to-end color control. It will also demonstrate its commitment to customer education to support continued growth and success.

ColorCert helps to better understand the color tolerances specified by operation managers or customers and ensure that production falls well within those tolerances.

“We want to demonstrate to customers how our solutions can ensure they have a complete end to end approach that delivers maximum consistency, productivity and end user satisfaction,” comments Tim Smith, Sales Manager UK, Inks and Packaging at X-Rite Europe.

“We will talk through our range of solutions to identify what is required today as well as how we can support them long after their investment. That way they can be confident they are always delivering the best service and we can continue to show how our constantly updated portfolio will enable them to offer market leading results well into the future.”

Among the solutions taking the spotlight are eXact and eXact Scan, the next generation in handheld color measurement that enables printers and packaging converters to truly understand, control, manage and communicate color avoiding unwanted reprint and rework.

X-Rite eXact™ is a next generation handheld color measurement solution that takes into account the new business needs and dynamics of a global supply chain. X-Rite eXact enables printers and packaging converters to truly understand, control, manage and communicate color across the entire color network and avoid unwanted reprint and rework

ColorCert software will also be presented. The dashboard allows procurement and brand owners access to supplier scorecards for monitoring the production process across the supply chain. Also being highlighted is PantoneLIVE and the newly updated Pantone Certified Printer Program for commercial printers and packaging converters that addresses new industry standards.

“Every company is different and has their own unique requirements,” adds Mr. Smith. “These can range from market strengths and sector specialisms to size and customer demands. They can also change as trends emerge. That is why at Packaging Innovations we will be looking to get to know and understand each one of our visitors so we can make a bespoke recommendation.”

For more information please visit www.xrite.com.