(UPM Raflatac, Helsinki, 9 April 2018 at 12:00 EET) - UPM Raflatac will be co-hosting a stand at Vinitaly 2018 together with its Italian recycling partner L.C.I. This year the world's largest wine exhibition will take place in Verona, Italy, on April 15-18. UPM Raflatac will be promoting its recycling solutions and inspiring wine label range.
RafCycle®, an innovative recycling concept, helps companies in the labeling value chain to reduce their waste management costs and to build their reputation as a responsible company in today's circular economy. RafCycle offers a new life for label waste and provides numerous benefits to printers, packers, brand-owners, and, of course, the environment. Numerous companies have adopted RafCycle this year and these companies will be awarded certificates at the Vinitaly exhibition.
At Vinitaly 2018, wine labeling links together vineyards, designers, printing houses and UPM Raflatac. For the inspiration of all in the wine packaging value chain, UPM Raflatac has compiled an exclusive book in collaboration with SGA Corporate & packaging Design featuring the latest collection of papers and new visual labels inspired by nature. The sample book demonstrates how label designs and label materials can complement each other and showcases the huge range of visual possibilities offered by UPM Raflatac's solutions and expertise.
UPM Raflatac is also proud to host a preview of the latest limited edition label produced by Luxoro that will compete in the Pentawards 2018. The label for the Luxoro bottle is designed by the award winning designer Mario Di Paolo.